Frequently Asked Questions

What services do you cover?
Design

We specialize in web design and user interface design. In supporting your full web presence we also help with digital branding depending on your needs, covering logo design, brand identity guides, design systems and digital collateral, such as display ads. We do not design anything that is to be printed, such as packaging or brochures.

 

Development

We specialize in web development on WordPress for marketing websites and Shopify for ecommerce websites. Our process requires building a brand new instance of your website in WordPress or Shopify rather than adding to an existing website. We do not build on any other platforms or over preexisting development work.

What is your turnaround time?

We work on Monday through Friday between 10am-6pm EST, and will begin processing your request as soon as you submit it. Most requests are typically completed within two days, on average. However, requests that are more complex may take longer to complete. In this case, you'll still receive status updates on your project, with an estimated completion date.

 

Learn more about estimated delivery times

How much can be completed in a month?
Depending on our chemistry, your response time, alignment on feedback and some other factors, you can expect up to 8 completed designs in a 4-week span. For larger designs, like complete responsive web pages, we'll most likely land closer to 3-4.
How long does it take to design and build an entire website?
Depending on the size of the website, your response / feedback time and our chemistry working together, it can take anywhere from 2-4 months on average. Very small websites can sometimes be designed and developed within 1 month, while more complex, feature-rich websites can take 6 months or more.
Do you offer ongoing website support?

Absolutely! In addition to digital design support and initial builds we offer conversion optimization, site speed optimization, SEO copywriting, product management and more. After your website is live we can determine your ongoing needs and establish a plan for technical and creative support. We recommend subscribing to our Unlimited retainer for ongoing needs, but you can also engage with us on an as-needed basis if your needs are less frequent than monthly.

What if I only have one small request?

If you’ve only got one design request, just pause your subscription when you’re done and restart your subscription again when you’ve got more needs. Alternatively, you can purchase one of our hour-based packages at 10 and 20 hours.

What if I'm unhappy with the work?

No worries! We will tweak the design till you are completely happy. 

How do we communicate and collaborate?

Depending on the plan you select, we provide a variety of communication options. If you decide for a retainer and have a premium Slack account, we can add you to a Slack Connect channel for general discussions and support questions. For requests, we have an excellent dashboard where you can inform us of the required work and track its progress.

If you purchase an hourly package, all correspondence will be conducted through our dashboard.

Will it be easy for me to make updates to my website?

Of course! All of our websites are built to be owner-friendly, opting for frontend, low-code building tools that make updating your website in the future very easy. For our standard websites we utilize the Elementor theme builder on WordPress, and for our ecommerce websites we build custom theme sections in Shopify while occasionally incorporating the Shogun page builder.

What will you need from me to begin?

Before we get started with your project, we’ll jump on a call with you and guide you through the process of our workflow. We'll also discuss your content strategy, establish the framework for your pages and create a transparent process for bringing your new website to life.

 

Some helpful things you can provide us in the design phase are:

  • Any branding assets you have, such as your logo, fonts, color palette & patterns
  • Any photography you have that you'd like included on the website
  • Any specific inspiration, competitor reference or websites you like

 

And in the development phase we'll need:

  • Account credentials to your CMS platform & host
  • Access to your domain provider

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